ARK: Survival Evolved

About This Project

In 2017 we spearheaded ARK: Survival Evolved’s critically acclaimed European launch campaign for PlayStation 4, Xbox One, Microsoft Windows, OS X and Linux. We were responsible for UK PR efforts as well as managing and synchronising with European and Australian publishers and distributors. Previously, we led European PR efforts for ARK: Survival Evolved’s ground breaking Steam Early Access launch.


ARK: Survival Evolved is a popular Survival MMO for PC, Mac, Linux, Xbox and PS4, developed by Studio Wildcard. The game sold over 7 million copies during its Early Access campaign alone and has garnered almost 250,000 Steam user reviews.


Campaign Highlights: ARK: Survival Evolved’s Early Access launch campaign (2015), ARK: Survival Evolved’s launch campaign (2017), ARK: Survival Ascended launch campaign (2023).